About

An independent consultant, across two countries, one single mission.

Dr. Damien Aubail, independent consultant in artificial intelligence and automation. A dual-located practice across France & Jordan, with a single compass: making technology serve people, not the other way round.

Damien Aubail at his desk, working on a client file

My conviction

Profitability follows value, never the other way round.

That's the filter I apply to every proposal. Does this project create real value for your customers? If the answer is no, I don't take it on, even if the contract is lucrative. If the answer is yes, we look for the simplest, fastest, most maintainable way to deliver it.

That discipline sometimes costs engagements. It wins far more over the long run.

My approach is rooted in a doctorate in natural language processing and a long track record in the field, which lets me tell apart what amounts to genuine structural change from what is merely a passing trend.

Damien Aubail focused on a client file
How I work

Four attitudes, found everywhere.

Pragmatic

The most impressive technology isn't always the right one. I choose what solves your problem, not what flatters my CV.

Direct

No corporate doublespeak. If an idea doesn't hold up, I say so. If a budget is underestimated, I say so. If there's a simpler way, I propose it.

Trilingual

French, English, Arabic. A fine-grained understanding of three markets, three working cultures, three business ecosystems, with no translation middleman.

Principled

Aligning technology and impact: declining projects that weaken people or institutions. Ethics come before the contract.

Technical stack

The tools, never the other way round.

What I use day to day, calibrated to the need, not the trend. Tools change when better ones appear. The principle stays the same: choose what serves the client.

Tools architecture: AI models, automation, databases, processing & ML, visualisation and infrastructure. Each layer of the stack serves a single purpose, serving the client.
ModelsClaude (Sonnet · Opus) · OpenAI · OpenRouter · open-source LLMs
Agents & orchestrationLangChain · LangGraph · MCP servers
Automationn8n · Make · Zapier
InfrastructureAWS EC2 · Docker · Supabase
Data & MLPython · NumPy · Pandas · Scikit-learn · TensorFlow
DatabasesPostgreSQL · pgvector · Pinecone · Chroma
DevelopmentTypeScript · Python · Claude Code
VisualisationTableau · Power BI

Care to talk it over?

A 30-minute conversation is enough to tell whether working together makes sense. No commitment, no detours.